Starting a new website is exciting, but the smoothest projects always begin with preparation. When you gather the right pieces ahead of time, your design process moves faster, your site feels more aligned, and your investment works harder for your business.

Here is your complete pre-website checklist so you can walk into your project confident and ready.

1. Choose the Right Showit Plan

Before design even begins, we need to know what type of website you are building. This determines which Showit subscription you need.

Ask yourself:

Is this site for…

• A portfolio or brand showcase
• A service-based business
• A storefront selling products
• A blog
• A mix of blog plus advanced features

If you are planning to have a blog, decide:

• Do you need a simple blog for occasional posts
• Or a more advanced blog with integrations, SEO structure, and content marketing strategy

Your answer determines which Showit plan is best for you.

Kemotion clients receive a discount on Showit. Use code KEMOTION when selecting your plan.

2. Secure Your Domain

Your domain is your digital address.

We recommend purchasing your domain through GoDaddy. Their customer service is reliable, and we have consistently had smooth experiences when connecting domains to websites.

Make sure:

• You own the login
• Your domain is renewed automatically
• You share access with your designer when needed

3. Legal Pages Are Not Optional

Every professional website needs legal protection.

You will need:

• Privacy Policy
• Terms and Conditions
• Disclaimer (if applicable)

We use Termageddon for legal policies, and we also offer legal page templates created with attorney Nicole Odem. This ensures your business is protected while still matching your brand.

4. Your Brand Kit

Your website should not be guessing your brand. We design from strategy, not from random colors.

Please prepare:

• Primary logo
• Secondary or alternate logo
• Submark or icon (if available)
• Brand color palette (with hex codes)
• Fonts (if already selected)
• Brand patterns, textures, or visual elements

If you do not have these yet, branding should happen before website design.

5. Photos and Visual Content

Your visuals make or break your site.

Options include:

• Professional brand photography
• A curated stock photo library
• Styled product photography
• AI-generated visuals if they truly reflect your audience and brand tone

Choose images that match your price point and brand positioning. Luxury brands need elevated imagery.

6. Third-Party Integrations

Your website does more than look good. It connects to the systems that run your business.

Let us know if you need:

• Email marketing (we use Flodesk and have a coupon code)
• Online shop (Shopify)
• Digital product sales
• Blog integrations
• Inquiry forms
• CRM systems (we use Dubsado)
• Quizzes (Typeform)
• Affiliate links or storefronts (LikeToKnowIt, Amazon Storefront)
• Booking systems
• Course platforms

The more we know, the better we can design with strategy in mind.

7. Your Website Goal

A beautiful website that does not convert is just decoration.

Ask yourself:

• Do I want leads
• Do I want bookings
• Do I want product sales
• Do I want to grow an audience
• Do I want authority and visibility

Your goal shapes your layout, copy, and calls to action.

8. Content and Copy

Design supports your message. It does not replace it.

Prepare:

• Your services and descriptions
• About page information
• Testimonials
• FAQs
• Offer details
• Any blog topics you already have in mind

If you need copywriting, this should be planned before or alongside design.

9. Logins and Access

To launch smoothly, you will eventually need:

• Domain login
• Showit login
• Email marketing login
• CRM login
• Any third-party tool logins

Keeping these organized saves time and stress.

Final Thoughts

The most successful website projects happen when clients come prepared, clear on their goals, and ready to build strategically.

This checklist ensures:

• Less back and forth
• Faster timelines
• Stronger results
• A website that actually supports your business growth

Want your email marketing connected from day one? We use Flodesk for beautiful, conversion-focused email systems. Ask us for our Flodesk partner discount when setting up your account. Use kemotion.co/flodesk

And if you are ready to start, Kemotion is here to build a site that is not only beautiful, but built with purpose. Contact us www.kemotion.com/contact

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